On April 9, 2025, under the guidance of the China National Forest Products Industry Association, The "China · Linyi Green Home Industry Summit and the Global Launch of the Green Chain New Intelligence + Platform" was grandly held at Linyi Huasheng Jiangquancheng Hotel, jointly organized by the Green Home Industry Branch of China National Forest Products Industry Association, Yimeng Innovation Research Institute, Linyi Industrial Design Association and the Organizing Committee of Linyi Wood Expo, and co-hosted by Deyi Exhibition Group. A total of 761 guests, including leaders from government departments across the country, industry experts and scholars, the "Seven Talents and Eighteen Talents" of the Three Institutes, and 500 elites, gathered together. Centering on the theme of "innovative thinking, technological innovation, design innovation, and model innovation", they jointly discussed new paths for the development of the green home furnishing industry and promoted the green transformation and coordinated development of the industry.
Part.01 Summit Kicks Off: Government and Enterprises Collaborate to Draw up a blueprint for Industrial upgrading
At 9 a.m., Liu Nengwen, the president of the China Wood Protection Industry Association, and Li Jiafeng, the president of the China Wood Circulation Association, respectively delivered congratulatory speeches. Vice Mayor CAI Qifeng of Linyi Municipal Government, President Zhou Hongsheng of China National Forest Products Industry Association and other leaders delivered speeches successively. Xue Feng, the Secretary-General of the Standing Committee of the Linyi Municipal Committee of the Communist Party of China and the chain leader of the Linyi Wood Industry Chain, sent his blessings to the summit via remote connection. In a harmonious and lively atmosphere throughout the venue, the China Green Home Industry Summit officially kicked off.
Part.02 Platform Debut: Embarking on a New Journey of Green Home Digitalization and Intelligence
At 9:30 a.m., the "Green Chain New Intelligence +" platform made its global debut. Wei Haili, deputy secretary-general of the Green Home Industry Branch of the China National Forest Products Industry Association and president of the Linyi Industrial Design Association, deeply interpreted the four core concepts of the platform: "Design knows No boundaries, Knowledge is Priceless, Green Chain knows no bounds, and New Intelligence knows no bounds". This platform will integrate global design resources, cutting-edge technological achievements and high-quality supply chains to build a digital and intelligent service ecosystem for the home furnishing industry that is "data-driven, scene-integrated and collaborative innovation-driven".
Subsequently, Zhou Hongsheng, president of the China National Forest Products Industry Association, CAI Qifeng, vice mayor of Linyi Municipal Government, Huo Jianguo, former president of the Chinese Academy of International Trade and Economic Cooperation, Wu Zhihui, academician of the International Wood Academy, and former deputy director and deputy secretary of the Party group of the Standing Committee of the Linyi Municipal People's Congress Xu Futian, President of the Municipal Charity Federation, Wang Linyan, Director of the Linyi Municipal Bureau of Industry and Information Technology, Cheng Kai, Director of the Linyi Municipal Bureau of Commerce, Zhou Maoyong, Director of the Linyi Municipal Forestry Bureau, Tao Yuan, Deputy Director of the Linyi Municipal Science and Technology Bureau, Wei Xiaoxin, Chairman of Xingang Group, Li Yujiao, President of China Wood Industry Network, and Chairman of Deyi Exhibition Group, Executive President of the Green Home Industry Branch of the China National Forest Products Industry Association Zhao Yixue, the founder of Green Chain New Intelligence +, jointly launched the platform, marking a crucial step forward in the digital and intelligent transformation of the home furnishing industry.
Part.03 Thought Collision: Authoritative Interpretation of the Latest Industry Trends
At 9:50 a.m., the conference entered its second stage - the "Morning Light Enlighten Wisdom" theme section. Chief experts from national think tanks and innovation leaders from research institutes gathered together, generating innovative sparks through cross-disciplinary thinking collisions. This was aimed at gathering theoretical wisdom and practical experience for the high-quality development of industries, and building a highland for in-depth integration of government, industry, research, and academia in the exchange of ideas.
At 11 a.m., the meeting entered the third stage - the thematic dialogue. The first dialogue was themed "New Quality Productivity - Development Opportunities for the Home Furnishing Industry". Eleven guests, including Xie Xing, Deputy Director of the Standing Committee of the People's Congress of Nankang District, Jiangxi Province, Song Gang, President of the Linyi Wood Industry Association, and Tian Chao, Senior Director of the North China Theater of Qian Nian Zhou Group, discussed topics such as regional industrial synergy, brand building, and supply chain optimization. Call for the establishment of an innovative ecosystem with deep integration of industry, academia, research and application.
At 12:30 p.m., the meeting entered its fourth stage - policy interpretation. Xiang Wenqing, the head of the Market Operation and Consumption Promotion Division of the Linyi Municipal Bureau of Commerce, interpreted the "Linyi City 2025 Home Decoration and Kitchen and Bathroom 'Renewal' Policy", clearly stating that through fiscal subsidies, the distribution of consumption vouchers and other means, the popularization of green and smart home products will be promoted, which is expected to drive consumption of over 100 million yuan and inject a strong impetus into local home furnishing enterprises to expand the domestic demand market.
At 2 p.m., the meeting entered its fifth stage - the theme section of "Evening Thoughts in Action". Senior experts from industry associations, research institutions, and leading enterprises have transformed into "empowerment mentors", promoting the transformation of cutting-edge concepts into productive forces and the empowerment of industry resources into enterprise competitiveness. This truly enables "thinking with insight and action with direction", injecting strong impetus into wood and home furnishing enterprises to break through development bottlenecks and enhance core competitiveness.
At 5 p.m., the meeting entered the sixth stage - the thematic dialogue. The second dialogue focused on the topic of "AI Era - How the Home Furnishing Industry Evolves". Guests such as Zhang Xiali, Vice Chairperson of the Haian Municipal Committee of the Chinese People's Political Consultative Conference, Lu Suming, President of the China Likou Furniture Association, and Gao Kaifa, General Manager of the Shandong base of Shineiman Home Furnishing, explored the application scenarios of AI in design, production, marketing and other links, and proposed a dual-wheel drive strategy of "technology empowerment + scene innovation". Point out the direction for the intelligent transformation of industries.
Part.04 Cross-border Integration: Langya Thousand Craftsmen Banquet to Discuss the Future
That night, the "Star Gathering Around the World · Langya Thousand Craftsmen Banquet" was grandly held. Over 700 global wood industry elites gathered together, enjoying the green feast with the warmth of "one family". In a relaxed atmosphere, they deepened exchanges and consolidated the dual bonds of emotions and resources for the coordinated development of the industry.
As the annual grand event of Linyi's green home industry, this summit has built an efficient platform for idea collision, resource connection and win-win cooperation through a diverse format of "platform debut + high-end forum + policy interpretation + cross-border exchange". With the implementation and operation of the "Green Chain New Intelligence +" platform and the continuous empowerment of the Linyi Wood Expo, China's green home industry is accelerating its journey towards "greenization, intelligence and globalization" with innovation as the engine, setting a "Linyi model" for the transformation and upgrading of traditional industries across the country.
The future is here. Under the new development pattern of "dual circulation", Linyi is gathering global elements with an open attitude, promoting the green home furnishing industry to transform from a regional cluster to a world brand, and creating more possibilities for a better life.
